Trickster
Art direction together with Linnea Arminda Birkelund and Oscar Hagberg
Trickster explores the diverse nature of reality by situating mythological narratives in our contemporary societies. As characters, the tricksters of mythology represent disruption and mischief, often portrayed as cunning, witty, humorous and unpredictable. Just as our personalities, they represent a moral and social greyzone; neither good nor bad.
In this concept, Bäckahästen ("the brook horse"), luring children and adults to drown with its beauty in Swedish folklore, is portrayed as an influencer. The Fox, a cunning figure using his fur as camouflage while tricking other animals, is represented as a character with political power. Pan in turn takes the product design of an incel, angry at the world while being left out by the gods who find him repelling. Bitter about his existence, he wont stop blaming others for it. Each story draws parallels between mythology and today's political, social, and cultural landscapes, providing a dynamic lens to understand the complex tapestry of our time. Can the idea of the trickster help us understand our fault-findings and simplistic view of each other?
A collaboration together with ISIPCA*.
*(Institut supérieur international du parfum, de la cosmétique et de l'aromatique alimentaire).
Makeup & Hair: Emma Eastop
Set Design: Emma Nira Birkelund, Karin Sonnsjö
Music: Alva Johansson
Grading: Simon Averin
Perfumers: Maia (Jungwon) Choi, Jiwoo Lee, Carlos Neira, Éva Lévêcot
Models: Charlie, Aron Bergdahl, Lars Fuhre
Location: Hellstens Hotels, Crystal Plaza Hotel, Bo-Hotels
Clothes: HUMANA
Camera equipment: Ljud & Bildmedia AB
Exhibitions:
Confort Mental, Paris
PJADAD, Stockholm
Set Design: Emma Nira Birkelund, Karin Sonnsjö
Music: Alva Johansson
Grading: Simon Averin
Perfumers: Maia (Jungwon) Choi, Jiwoo Lee, Carlos Neira, Éva Lévêcot
Models: Charlie, Aron Bergdahl, Lars Fuhre
Location: Hellstens Hotels, Crystal Plaza Hotel, Bo-Hotels
Clothes: HUMANA
Camera equipment: Ljud & Bildmedia AB